Litter Prevention
Learn how you can reduce litter in Albuquerque.
Research proves that litter is the result of individual behavior. Littering or being careless in the handling of waste is a personal choice. Studies show that once litter is on the ground, it attracts more litter. By Contrast, a clean community can discourage littering and improve a community's appearance and its quality of life.
Each of us has a role to play in the prevention of litter. It takes just one person to positively impact the behavior of others in their community.
The Cost of Littering
Each year approximately 51 billion pieces of litter land on U.S. roadways. Although a 61% decrease in visible roadside litter since 1969 has been recoreded, litter continues to remain a large problem.
Consider the following facts:
- Each year the U.S. pays $11.5 billion in litter cleanup cost.
- The economy and quality of life in a community suffer as a result of litter.
- The environmental consequences of litter are endless.
Who Litters and Why do they Litter?
The largest contributors to roadside litter are motorists and pedestrians. Research has also discovered that age, not gender, is a significant predictor of how individuals litter. Persons under the age of 30 were found to be more likely to litter than older individuals.
Why do individuals litter?
- People choose to litter.
- People are more likely to litter in an environment that they consider littered.
- When individuals feel no sense of ownership for their surroundings they tend to litter.
What You Can Do to Prevent Litter
Each person must choose to make the conscience decision to not litter. Changing a behavior starts with you. Making the choice to take responsibility for your actions will help to reduce litter and influence those around you to change their behavior.
Start with the following:
- Make a choice not to litter.
- Join together with family and friends in making a behavioral change.
- Remind others why they should not litter.
- Volunteer in your community to help cleanup litter.
For more information about litter prevention visit Keep America Beautiful.
