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Route 66 Action Plan Unanimously Approved by City Council

Mayor Richard J. Berry initiated the process of gathering feedback from community and business leaders to build a long-term plan for revitalizing Albuquerque’s piece the iconic Mother Road, Route 66, also known as Central Avenue

Albuquerque- In 2012 Mayor Richard J. Berry initiated the process of gathering feedback from community and business leaders to build a long-term plan for revitalizing Albuquerque’s piece the iconic Mother Road, Route 66, also known as Central Avenue. Last night, City Councilors unanimously voted to pass and approve the plan.

“Route 66 has an immense amount of potential to be the ‘welcome mat’ and a more utilized attraction within our city,” said Mayor Berry. “My hope is that in the future people will get off the interstates and take-in this great cultural asset.  Some of the really great neighborhoods in America already exist on Route 66 in Albuquerque and we want to further encourage neighborhood and business development along the corridor.  We want visitors to come to our city and tout the fact that they drove the historic road, enjoyed our culture, restaurants, shops and other attractions. With some updates this corridor could reenergize our city as a major Route 66 destination.”

The Route 66 Action Plan, a proposed Rank II Area/Facility Plan, will be presented to the City Council on November 3, 2014.  Once adopted, the Plan will serve as a catalyst and guide for future development along the Route 66 corridor.   The Plan has been reviewed by citizen groups, the Environmental Planning Commission (EPC) and the Land Use Planning, and Zoning Committee (LUPZ) with positive recommendations for Council approval.

The Plan looks at several revitalization concepts aimed at improving the atmosphere, infrastructure, and economic opportunities within the 15 miles along Central Avenue.  From 116th Street to Tramway Boulevard- Albuquerque possesses one of the longest urban stretches of the historic road. 

The Plan looks at ways to build on existing assets, such as Route 66 motels, the BioPark and historic districts like Nob Hill, Downtown and Old Town, focusing on the following key areas:

  • Historic Legacy (preserving historic buildings)
  • Infrastructure (Rapid Transit, digital backbone and multi-modal transportation)
  • Public Space (streetscapes, wayfinding, public art and gathering places)
  • Business & Economic Development (incentives for business development)
  • Promotion & Tourism (websites, apps, special events and tourism opportunities)

The Route 66 Action Plan provides:

  • Goals and policies for revitalizing Route 66
  • A project list for coordination and funding opportunities
  • Streetscape guidelines, amenities kit and branding for the corridor
  • Suggested funding and partnerships

For more information, please visit the Planning website at http://www.cabq.gov/planning or contact the Planning Department at [email protected] or 924- 3860.     

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